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Groupon Taps Gifting to Drive Spending Amid Cutbacks
As consumers splurge on gifts in spite of other budgetary cutbacks, Groupon is looking to...
eCommerce Skyrockets as Merchants Improve User Experience
As retailers, brands and marketplaces alike increasingly invest in easy, intuitive user...
Skipify and Synchrony Team on Frictionless Checkouts
Checkout-centric FinTech Skipify has launched a partnership with consumer finance...
Expanded and Updated Checkout Research Findings – Articles – Baymard Institute
Key Takeaways Our new research has uncovered 1,350+ new usability issues specific to the...
Shoppable TV Shortens the Path to Purchase
As consumers’ omnichannel shopping habits rapidly evolve, retailers and brands are finding...
Retailers Win in Online Grocery
When consumers buy groceries online, they place their trust in retailers, not marketplaces....
Half of shoppers see checkout as the area retailers should improve, Manhattan finds
A new study has revealed 51% of shoppers believe the checkout is the area retailers should...
Gen Z Shoppers Likelier Than Millennials to Use Apple Pay
When it comes to digital wallet adoption, the youngest consumers are outpacing older...