Groupon Taps Gifting to Drive Spending Amid Cutbacks
As consumers splurge on gifts in spite of other budgetary cutbacks, Groupon is looking to capture this lucrative opportunity. The eCommerce marketplace shared on a call with analysts discussing its fourth-quarter and full-year 2023 financial results Friday (March 15)...
eCommerce Skyrockets as Merchants Improve User Experience
As retailers, brands and marketplaces alike increasingly invest in easy, intuitive user experiences on their eCommerce channels, consumers are coming back to digital more and more. According to data from the CNBC/NRF Retail Monitor, reported Tuesday (March 12), sales...
Skipify and Synchrony Team on Frictionless Checkouts
Checkout-centric FinTech Skipify has launched a partnership with consumer finance company Synchrony. The collaboration, announced Wednesday (March 13), “leverages Skipify’s payment infrastructure to provide simplified and enhanced checkout for Synchrony cardholders,...
Expanded and Updated Checkout Research Findings – Articles – Baymard Institute
Key Takeaways Our new research has uncovered 1,350+ new usability issues specific to the e-commerce Checkout experience The research has resulted in 110+ new and updated Checkout guidelines that describe the issues, as well as design patterns verified to perform well...
Shoppable TV Shortens the Path to Purchase
As consumers’ omnichannel shopping habits rapidly evolve, retailers and brands are finding shoppable content, such as interactive ads and streaming, could go a long way toward driving conversion. Online merchants are faced with the challenge of preventing customer...Recente artikelen
Localizing Payments in Cross-Border eCommerce
Scalapay raises USD 497 mln Series B and moves into the checkout market
The End of a Transaction is Just the Beginning: Fostering Engagement, Loyalty and Return Visits at Checkout
Payment Orchestration Platforms Now Must Figure Ways to Set Themselves Apart, a Report Warns – Digital Transactions
Derek Vreeburg (Biller): ‘We waren verbaasd dat het nog niet bestond’
