Use “Delivery Date” Not “Shipping Speed” (41% Don’t) — From UX Research to Implementation Roadmap – Articles – Baymard Institute

by Iva Olah | Jun 27, 2023 | Client experience, Conversion

Key Takeaways “Delivery Speed” requires users to estimate themselves when they can expect to receive their order 41% of sites in our benchmark didn’t provide the delivery date, forcing participants to come to a halt to investigate or even guess when their order would...