Online checkout, cookies and personalization
It is a much discussed topic, online checkout. Companies are becoming more and more aware of the necessity of optimizing the online checkout, the checkout process. The speed of checkout is of the utmost importance, but as a merchant you also want as much data as...
Constructor Introduces Quizzes to Increase Personalization for Online Retailers
SAN FRANCISCO–(BUSINESS WIRE)–Constructor, the company building revenue-driving on-site search and discovery solutions, today introduced Constructor Quizzes, a new offering that provides e-commerce retailers with the capability to ask customers questions...
Verizon, Mastercard Launch SMB Credit Card
Verizon Business has joined forces with Mastercard and First National Bank of Omaha (FNBO) to launch a credit card designed for small business owners. As Verizon said in a news release Wednesday (June 15), Verizon Business wireless customers with fewer than 100 lines...
PayPal strives to improve checkout
Digital payments pioneer PayPal aims to amp up its checkout technology as it beats back more competition in that arena and revamps its approach to engaging users. In speaking to an investor conference last week, PayPal CEO Dan Schulman said the company aims to reduce...
Hoe ben je succesvol in “privacy proof” marketing
Google adviseert bedrijven om bedrijfsbreed één strategie te ontwikkelen voor het verzamelen en gebruiken van first party data. Mostertman: ‘Als bedrijf wil je één geïntegreerde strategie voor alle online en offline kanalen, gedragen door de CEO en gefocust op skills...Other articles
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