What shoppers actually want at checkout to stay loyal
What shoppers actually want at checkout to stay loyalData from a large-scale simulation of 510 merchants and a survey of over 2,000 US consumers puts hard numbers behind what checkout optimisers have long suspected: convenience features and payment method choice are...
Checkout friction is rising, and merchants are not keeping up
Rising checkout friction is a warning sign merchants cannot afford to ignoreA large-scale benchmarking study of over 500 U.S. merchants reveals something uncomfortable: checkout friction has increased, not decreased, over the course of 2021. The PYMNTS Checkout...
Missing checkout features are costing merchants customers
Checkout feature gaps are a direct conversion threat, not an edge caseNew research from PYMNTS puts a hard number on a problem most merchants already sense but rarely quantify: 60% of consumers will switch to a competing merchant if they cannot pay with their...
Why BNPL at checkout drives bigger baskets and better conversion
BNPL at checkout is a conversion lever, not just a payment optionThe case for buy now, pay later has never been purely about giving shoppers a way to pay. At its core, BNPL is a checkout conversion tool, and the numbers make that clear. RBC Capital Markets puts the...Other articles
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