ABOUT US

About Betaaloptimaal
Betaaloptimaal.nl is an initiative by EcomStream BV (ecomstream.eu), designed to serve as an authoritative resource for professionals interested in the fields of “conversion” and “fast checkout.”
These topics are at the forefront of innovation, offering significant value to (omni)retailers, solution providers, and industry specialists. Betaaloptimaal.nl is committed to contributing to this evolving knowledge base by sharing relevant and up-to-date insights.
The platform curates the latest news from reputable sources, ensuring a focused, ad-free experience.
Content is categorized to explore “conversion” and “fast checkout” comprehensively. Articles are available in both Dutch and English to accommodate a broader audience.
We also encourage industry professionals to contribute relevant content. If you’re interested in sharing your expertise, please contact us via the contact page.
Join us in advancing knowledge and driving innovation in this dynamic space.
Recent articles
Retailers have big questions about AI
The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities,...
UK shoppers often abandon baskets due to poor online checkout
payabl. has released a survey, questioning customers from the UK, Germany, and the Netherlands in regards to the importance of the online purchasing experience. According to the findings based on the observations of customers across the UK, Germany, and the...
4 Ways to Improve the Post-Checkout UX – Baymard
Key Takeaways Sites often bungle their chance to retain users as they check out This can lead to missed additional purchases and users who never return This article offers 4 proven ways to retain users in the areas of account creation UX and user-created...