Improve Validation Errors with Adaptive Messages (98% Don’t) – Articles – Baymard Institute
Key Takeaways Our large-scale testing shows that errors are inevitable when it comes to checkout What matters is how users are — or are not — helped to address the error 98% of sites in our benchmark don’t use error messages targeted specifically at the exact...
Leveraging BFCM insights for year-round marketing success
At Wunderkind, we've analyzed our 2023 client data to unveil strategies that not only enhance your holiday marketing but also bolster your annual marketing tactics. The extended BFCM horizon BFCM is no longer just a weekend shopping frenzy. It marks the...
Beyond transactions: Checkout innovation to launch at NRF 2024
It's time to go beyond what checkout can do. In an era where self-checkout is the retail norm, we've come to appreciate its convenience, speed, and the power it places in the hands of the shopper. Nowadays, you walk into a store expecting self-checkout. Yet,...
The Boon and Bane of Self-Checkout for Retailers
Retailers appreciate the allure of self-checkout. However, the elevated rate of inventory shrinkage is a pressing concern in the retail industry. Before self-checkout, there were typically two kinds of people leaving a store with merchandise: those who paid for...
Kmart’s new checkout feature could change how you shop
Kmart is trialling new technology to make click-and-collect more efficient for customers, doing away with human interaction altogether. The automated system, which utilises warehouse robotics and a self-service kiosk, is now being trialled in one store to see...
Seamless checkout experiences: The key to maximizing holiday sales online
With e-commerce expected to continue growing, retailers recognize the need to drive revenue while providing a strong experience, including a seamless checkout process.The holiday season is a magical time for both consumers and retailers. Shoppers eagerly hunt...
Breaking down buy now, pay later
Listen to the article 9 min This audio is auto-generated. Please let us know if you have feedback. Everyone’s buying now and paying later. At least that’s what the prevalence of BNPL buttons on online checkout pages would lead you to believe. Buy now, pay later...
6 Ways to Get More Out of Your Order Confirmation Page – Articles – Baymard Institute
Key Takeaways The order confirmation page is too often a dead end for users The confirmation page can be a way to increase user engagement with your brand Cross-sells, newsletter sign-up, account creation, informational resources, apps and other promotions, and...
The Role of Fintech Innovation in Boosting Financial Service Synergy
It's no secret that the demand for fintech solutions is growing steadily. According to a recent report, the global value of the financial technology industry is expected to reach $324 billion by 2028 at a 25.18% CAGR over the period of 2023-2028. As I see...
