Why Complexity Is the Enemy of the Sale

Even with the continued shift to digital payments and the plethora of payment options, there are still stumbling blocks in commerce. Complexity is the enemy of the sale, Splitit Head of Client Success John Beisner told PYMNTS for the What’s...

FinTech IPO Index Surges 3.8% as Lemonade, Affirm Grow

The FinTech IPO Index was 3.8% higher this past week, as Lemonade and Affirm were at the forefront of gainers, up a respective 58.5% and 23.6%. A broad-based rally in the overall markets Thursday — as tech stocks got a boost from Nvidia’s...

TreviPay Adds Automated Buyer Onboarding to Order-to-Cash

TreviPay added automated buyer onboarding to its order-to-cash (O2C) offering. With the new feature, business buyers using TreviPay’s Risk Management Platform can apply for trade credit through a dynamic self-serve application, the company...

10 UX Best Practices for E-Commerce Sales and Promotions – Articles – Baymard Institute

Key Takeaways During seasonal and time-sensitive sales and promotions, shoppers face pressure to find the right products quickly, with multiple sites often competing for their attention Common e-commerce frustrations feel magnified during...

Perplexity Launches AI Shopping Assistant to Research, Purchase

Perplexity has launched an artificial intelligence (AI)-powered shopping assistant in the U.S. and said it will expand it to additional markets. With the company’s new Buy With Pro, shoppers can both research and purchase products,...
4 reasons why consumers abandon online checkout

4 reasons why consumers abandon online checkout

£32bn lost as a quarter of online purchases end in abandonment. Credit: Shutterstock The study called ‘Battling Basket Abandonment’, conducted on 25 May 2023, demonstrates that millions of shoppers are left frustrated at the online checkout, resulting in one in...

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How Businesses Are Using Data to Tailor Experiences

How Businesses Are Using Data to Tailor Experiences

Businesses need finely-tuned personalisation approaches that furnish highly personalised buying experiences Since checkout is the final leg of purchase, brands should aim to make it as smooth as possible by removing all points of friction  Fast checkout is one...

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