Agentic AI Evolves From Automation to Intent-Driven Commerce

Agentic artificial intelligence (AI) is poised to redefine how money moves. The automation that currently powers reorders, renewals and recommendations is evolving into something more dynamic. Today, AI-powered agents can make decisions,...

Insights Aren’t Outcomes: Research Recommendation Breakage

Summary:  Research recommendations often fail to reach users. Without tracking adoption, teams rely on hope instead of evidence to confirm their work creates change. Many research teams do good work. They identify the right problems, recruit...

Klarna Confirms Customer Data Leak But Won’t Reveal Extent

Klarna is offered through retailers like Walmart, Macy’s, and Wayfair, which collectively process payments from more than 150 million customers each week.NurPhoto via Getty ImagesThe "Buy Now, Pay Later" provider Klarna, whose share price...

Shopify Teams With payabl to Streamline eCommerce Checkout 

Financial technology provider payabl. has launched a payments integration with Shopify. The integration is designed to let merchants provide faster, secure, and convenient payments at checkout, the company announced in a Tuesday (Nov....

PayPal Earnings Beat Estimates, OpenAI Partnership Announced| Investor’s Business Daily

PayPal Holdings (PYPL) on Tuesday reported third quarter earnings and revenue that topped Wall Street estimates. PayPal stock climbed as analysts mulled a new OpenAI e-commerce partnership and key financial metrics for its branded business....
How embedded payments are changing the way we pay

How embedded payments are changing the way we pay

There was a time when ride-share company Uber’s almost imperceptible app-based payments system was an outlier. Uber's payments process was one of the earliest forms of embedded payments, a concept that entails the streamlining of a checkout process so consumers...

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Macro vs. Micro Conversions

Macro vs. Micro Conversions

Summary:  Macro conversions are desired user actions that directly contribute to your business's primary goals. In contrast, micro conversions are user actions that precede macro conversions and occur more frequently. Product managers and digital marketing...

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